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About Us

Enriching Life is a Liberty Life Affiliated Family Run Company. Established in 1996 by Des Yeats, it has grown to be one of Liberty’s leading franchises, rated as the number one Gold Franchise in the Country. We pride ourselves on employing only the highest caliber of individuals in the marketing of financial services, who meet the same passion, drive and determination that we follow. Our environment is stimulating, caring, positive and enriching. Our Purpose is to Enrich the Lives and Fulfil the Dreams of our Employees, our Consultants and our Clients.

We have teamed up with the charity organization “Reach for a Dream,” as we share the same purpose of ultimately fulfilling dreams. For every policy sold by Enriching Life, a rand amount is donated to Reach for a Dream to accomplish the dreams of young South African children.